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A show's success relies on the efforts of the creatives and business people equally.
We are here to DIRECT TRAFFIC between the two - part artist, part merchant.

STORYTELLERS

It’s not enough for us to have a cohesive story on the page. We carry that story through with every decision we make. Advertising, ticketing, set and bar menu are ALL PART OF THE STORY. It’s why we put Sweeney Todd in a pie shop.

ENTREPRENEURS

Our INNOVATIVE APPROACH  focuses on parallel action in the board room and the rehearsal room. We are always looking for new solutions to old problems, and ways to use our experience to develop new models for success. That’s why we’re backing TodayTix.

AGENTS OF CHANGE

Theater plays a critical role in championing socio-political change. When a group of people experiences a shared moment in the theater, it encourages vulnerability and empathy. That’s why we are committed to MOVING THE NEEDLE each time we take the stage. That’s why we produce work like Witness Uganda.

SCIENTISTS

We take a DATA-DRIVEN  approach to our creative and business decisions. Identifying historical trends and patterns allow us to take calculated risks, increasing the potential for success. Our draw to statistical models is how we’ve become the best predictor of Tony Awards in the industry.

TASTEMAKERS

We are always looking for the NEXT BIG THING. Whether a new voice, financial model, or storytelling platform, we are dedicated to providing a safe space for the development of new ideas. That’s why we work so closely with developmental non-profits.

TALENT SCOUTS

We not only have strong opinions about how we act as producers, but we are also always looking to identify exceptional producing among our colleagues. We believe strongly in backing productions we feel are doing good things within the medium. To that end, we maintain a strong Broadway INVESTMENT PORTFOLIO.

Services

  • Producing

    Have a show you are trying to get off the ground? That’s what we do best. On top of producing works of our own, we love helping others get their ideas from page to stage.

  • Consulting

    Working in New York Theater isn’t always easy. We are committed to helping both commercial entities and non-profits navigate the New York theater scene.

  • Managing

    Want to invest in Broadway but don't know how or what to invest in? Let us help make things easier by managing your portfolio.

  • Covering

    Scripts are the building blocks of our industry. Our script coverage provides an affordable way for writers to receive feedback from a team of working professionals.

Our Team

Theater is a collaborative art form.  

Our team embodies this collaborative spirit.  With backgrounds ranging from creative development to community development, from marketing to litigating, our team has a lot of the bases covered – but we’re always looking for new collaborators.  Give us a holler – we may be looking for you!

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